What to Wear


Probably the most common question we recieve is “What should we wear?”  It’s a tough question because in a lot of ways, a custom portrait is very personal to you.  This guide has been written to give you a few tips.  This is just a guideline…all rules can be broken.  The most important thing is just to look stylish in whatever way works for you.

Coordinating clothing adds to group portraits.  You don’t have to match (and in fact it might be better if you don’t), but coordinating makes the picture look more styled.  Most importantly, just be sure to coordinate styles.  In other words, if one person wears ripped jeans and the other is in a tux…it is a bit visually confusing.

  • Very dark or very light colors usually look the best.
  • Choose pieces that are in style without being too trendy.  You don’t want your photo to scream “2009” in a year or two.
  • You (and anyone else photographed) should be the focus of the final image.  Be sure to avoid large patterns (bold stripes, Hawaiian prints, etc.) as they take away from your face.
  • Also avoid logos or wording—they tend to be distracting.  Printed t-shirts and anything with text are best avoided.
  • Feel free to bring one or two changes of clothes for each of you.  You may not have time for all of them, but we can pick and choose what will suit your style and look.
  • If possible and fitting for you, bring something casual and something a little more formal.
  • Keep hair simple.  Of course, be you, but a brand new do can date your portrait quickly if the look goes out of style.  Also, if possible, avoid a haircut right before a portrait.  It’s best to wait a week.
  • Make-up is a little tricky.  Too much and you look silly; the camera will easily pick up on any unblended or “funny” area.  On the other hand, you may want to add a bit more than usual in order to be sure it is seen.  Matte finishes work best.  The use of powder is effective for hiding any shiny areas.
  • Remember that bulky clothing can add pounds.  Avoid too many layers, bulky sweaters, etc.  In almost ALL cases, sweatshirts are unflattering and should be avoided.
  • V-necks and open collars do the opposite:  They slim your face and neck and flatter most people.
  • Keep jewelry simple.  A chunky necklace or cool scarf can work if they aren’t too wild, but both would probably be too much.  Keep in mind that a cool accessory can really add to a portrait.  If in doubt, bring it along and ask your photographer.
  • Make sure nails are properly painted (or not painted, depending on your preference).  Chipping polish will show.
  • If you wear glasses, see if your optometrist will remove the lenses for the session.  Many will for no charge.
  • Your shoes may show, so be sure that they coordinate.  Bare feet are always fun if you are willing.
  • Keep the climate in mind for any outdoor portraits.  If it’s cold, we recommend stylish coats with cool scarves or warm sweaters (not too bulky though).  Hats and gloves are cute in winter photos.  If it’s a hot summer day, be sure to dress in cool fabrics like cotton.